Tired of being the best-kept secret in your market?

You're good at what you do – so why are your best customers staying silent?

Attract Raving Fans is a working community where owners turn quiet, satisfied customers into the ones who can't stop talking about you — one proven framework, a live monthly call with Alan J., and the tools to do the work.

Lock in the Founding rate — $79/mo for as long as you're a member. Only 100 seats.

45 Years in Business · 27 Years Teaching & Coaching · 1,100+ Owners Helped

Not ready to join just yet? Take the free 2-minute Scorecard →

You're working harder than ever.
Your customers are happy.
But your business still isn't growing the way it should.

That gap has a name. It's the space between a satisfied customer and one who speaks up — the distance between someone who liked what you did and someone who tells the next person about it. A satisfied customer who never mentions you isn't a win — it's an invisible cost. It's almost never about the quality of your work; it's about what happens in the phases on either side of the delivery. Most businesses run two or three of them well. The ones that grow run all six.

Busy owners run more ads. Growing owners run a proven framework.

The Raving Fans Framework

Six phases that turn satisfied customers into raving fans. Each phase is a piece of work most owners already do — just rarely in this order, and almost never run as one connected framework where each pass builds on the last.

↺ EACH PASS BUILDS ON THE LAST

The framework gets applied here.

Within the community, owners run the Raving Fans Framework in their own businesses — phase by phase, with feedback from Alan and peers working through the same six phases.

Not a content library. It's a working group. It's where satisfied customers become raving fans — by design.

NOT SURE WHAT'S HOLDING YOU BACK?

The Raving Fans Scorecard

Only six questions and takes two minutes. Get a ranked view of which phase of your marketing needs attention first — emailed to you in plain language. Absolutely free.

One email a week. Worth opening.

Get The Newsletter

The Raving Fans Letter goes out every week — one insight, one story, one action step. Usually around 400 words. Written like a note from a trusted advisor, not a blast from a brand. No guru or hard sell language allowed.

No spam. Unsubscribe anytime.

NOW AVAILABLE ON YOUR FAVORITE PODCAST PLATFORM

The Attract Raving Fans Podcast

One idea at a time — about 15 minutes each. 

Every episode takes one piece of the framework and ends with a single question and one small action you can use that week — about 15 minutes, start to finish. Listen in order or jump to whatever fits what you're working on right now. You won't fall behind, and any one episode stands on its own. Over the season, they add up to the whole framework — but you don't have to hear them all to start putting it to work.

Maria had 241 five-star reviews and a half-empty Valentine's Day.

Maria's customers loved her flowers — they just weren't telling anyone. After she put the Raving Fans Framework to work, the next Valentine's Day she had a wait list.

In her words:
"The framework helped me finally understand how important it was to actively listen to my customers instead of simply chatting with them. I thought creating beautiful arrangements was all I needed to do to grow my business. Now I know better."

— Maria Davis, florist · Nashville, TN

You Can Build Something Better Too

The framework is the map. The community is the workspace.

You don't need another course. You need a working group of owners doing the same work — and a guide who's been at this for forty-five years. That's what's inside.

$79/mo or $799/yr founding rate · 100 founding seats · open until August 31, 2026

Not ready to join just yet? Take the free 2-minute Scorecard →